PGP 16 - GA - kalhonaho.online

PGP 16 • LIVE CAPSTONE PROJECT

Build, Launch & Optimize a Complete Google Ads Funnel

Work like a real performance marketing team. Select a brand, research the market, build the funnel, create Search, Display and YouTube campaigns, configure tracking, launch campaigns, analyze data, optimize performance and submit the final project.

01. Create Your Team

Required before starting tasks

Team Name *

Brand Selected *

Project Email ID *

Team Lead *

Team Members & Roles

TEAM ID —

TEAM —

BRAND —

PROJECT EMAIL —

TOTAL TASKS 0

COMPLETED 0

PENDING 0

PROJECT PROGRESS 0%

TEAM ID —

Project Progress

0 / 0 Tasks

Daily EOD Report

Submit at the end of every working day

Date

Tasks Completed Today

Tasks Pending

Overall Progress %

What did the team complete today?

Problems / Blockers

Tomorrow's Plan

Google Ads Status

Landing Page Status

Tracking Status

Creative Status

Additional Notes

Final Capstone Submission

Submit only after completing the project

Final Submission Checklist: Complete your Search, Display and YouTube campaigns, tracking, landing page, reporting dashboard, optimization checklist and five Google Ads scripts before submitting. Your submission will be saved to the Final Submissions Google Sheet.

Final Project Progress %

Final Project URL

Search Campaign URL

Display Campaign URL

YouTube Campaign URL

Landing Page URL

Google Sheet Report URL

Presentation URL

Drive Folder URL

Key Learnings

Challenges Faced

Final Notes